My brain is officially underwater.
Photographically, that is.
I see everything in terms of underwater. A friend shows me the gorgeous wedding dress she picked out, and I wonder what it would look like in a pool. My mother-in-law shows me a new chair she reupholstered and I wonder how well the color would hold up if it got wet. I’ve even made the mistake of approaching a potential model with an opening line of, “Excuse me, how well do you sink in water?”
I’ll admit though, starting out in underwater photography was pretty intimidating. I couldn’t afford my own housing, so I built my own, and it actually worked fairly well in the beginning.
I was still scrambling in every other aspect though, as I couldn’t find any decent information online that wasn’t primarily geared toward photographing fish or plant life. So starting from scratch, I slowly began exploring the world of underwater portraits…and making every single mistake along the way.
If there’s anything I wish I would’ve known in the beginning (besides the fact to never ask a stranger how well they sink in a pool) this would be it.
1.) Have An Open Mind
Everything is different under the water. Lighting, for example, follows different principles and patterns. Lights need to be about 6 times stronger than on land (roughly, depending on depth and distance to your subject), and since dealing with radio signals can be a huge pain underwater, your lights usually need to be either constant, ambient light or strobes that are connected directly to your camera.
That’s not all though; you and your models need to adapt to shooting in a near zero-gravity environment. Your props and wardrobe will act differently as well – a gorgeous, flowing dress on land could be a tangled, transparent mess underwater, and a prop you thought would be a fantastic idea might be downright dangerous after it gets wet (I learned this the hard way with a fur coat and a pair of roller-skates).
No matter how long you’ve been shooting, you’re about to enter into a field that will make you feel like a novice all over again – which is incredibly exciting! But if you go into it with a rigid idea of how photography works, you’ll quickly find yourself frustrated and discouraged. So keep an open mind and be prepared to see things in a whole new light.
2.) Buy The Right Housing
Sorry to say, but underwater photography housing is no place to be pinching pennies. When you’re putting thousands of dollars’ worth of gear in an environment that could easily destroy it with just the tiniest of leaks, you need to know it’s going to be taken care of.
I only wish I would’ve known this earlier. At the time, I didn’t really know if this was something I was going to be actively pursuing, so I didn’t want to make a huge investment. After using my own housing for a while though, I knew I was hooked. So I started the process of upgrading, all while trying to spend as little money as possible.
I ended up going through three different brands of cheap underwater bags, housing specifically made for underwater video and various hard housings. The bags all leaked at one point or another, the underwater video housing was NOT ideal for photos and the cheap hard housings were large and awkward. It was a mess.
Now, I use underwater housing from Ikelite, and for the life of me wish I would’ve just gone to them sooner. I could’ve saved myself a lot of time, money, stress and one very unfortunate, doomed 5d Mark II.
My advice – if you’re just looking to have some fun, consider renting some gear or buy a GoPro. Take some pics and see how you feel. If you decide underwater isn’t for you, at least you can return the gear or use a GoPro for literally anything else, and if you do decide this is something you want to pursue, sit down and have an honest look at the kind of underwater work you want to produce and the gear you’ll need to produce it.
3.) Know Not All Water Is Equal
Our cameras see light very differently than we do. A heavily chlorinated pool may seem clear to you, but it’s a hazy mess according to your camera. If you’re shooting in a pool that looks clear, but you’re images are turning out cloudy and useless, there might be an abundance of chemicals in the water that you aren’t seeing, but your camera is.
In my experience, I’ve found there’s really nothing better than a clear, freshwater lake, followed by clear saltwater, followed by a saltwater pool. I’ll avoid shooting in a chlorinated hotel pool at all costs.
There are also other factors that come into play as well. Oceans have currents and potentially dangerous animals, like jellyfish. Freshwater lakes here in Montana are insanely clear, but they’re also freezing. There’s always a tradeoff.
4.) Embrace Wide Angle Lenses
To cut down on the amount of water between your subject and your camera, you’ll want to shoot as close to your subject as possible. I mostly shoot at a focal length right around 25mm. Any longer and I have a hard time keeping my subject entirely in the frame, and I started running into additional focusing and clarity issues. Any wider and there is too much image distortion.
Not to say you shouldn’t break the rules a little bit though! If I know I’m shooting in an environment where outer distortion doesn’t matter (say on a completely black background), I’ll shoot with something as wide as an 8mm, and for close-up portrait work, I’ll shoot closer to 40-50mm. I’ve also taken my 85mm underwater to0 because, well, why the hell not?
5.) Learn To Sink
The key to staying underwater is not to hold your breath, but rather to let all your air out. The less air in your lungs, the less buoyant you are, and the easier it is to maneuver down there. It seems quite terrifying at first, but soon you’ll learn to work with the residual air in your lungs, and the more you do it the longer you can stay down. It’s not uncommon now for me to sink down 15 or 20 feet for the angle I need, while the model goes through a couple cycles of posing.
For some people though, the thought of letting all their air out before diving down is just too much to take, and in this case you can use weights or even dive equipment. If you’re having trouble, a great tip is to take a 25lb hand weight, wrap it in bubble wrap and then black felt (if you’re shooting in a pool, this helps to protect the liner), than hook your toe under it and pull yourself down. The model can do the same if she’s having a hard time sinking as well.
6.) Be Patient With Your Models
Underwater modeling is incredibly difficult. They’re modeling in completely new conditions, with water going up their nose almost the entire time. They also can barely see the camera – it’s mostly a blurry black blob to them. Plus, since you can’t talk underwater, they don’t even know if what they’re doing is what you’re looking for.
So give them plenty of time to figure this all out. For most models, first they need to practice letting their air out and sinking. Once they get the hang of this, turn your focus to facial expressions. Most people naturally make a variety of unattractive facial poses underwater, like squinty eyes and nostrils, chipmunk cheeks or “fish lips” (what I call the underwater version of the “duck face”).
After they learn how to keep their face looking natural and relaxed, move onto body poses. Reiterate soft hands, pointed toes and a long neck.
I try to give my models a list of poses before the shoot so they can practice them on land before going underwater, and then during the shoot I slowly walk them through the process, suggesting small movement changes a little at a time.
It’s also important that you are fully aware of the conditions your models are in. Personally, I never, ever wear a wetsuit. I certainly could, considering Montana water is more than cold enough to warrant one, but then I wouldn’t have any idea how my model felt. By being in the exact same conditions my models are in, I’m able to better gauge what is appropriate to ask of them given the current conditions.
7.) Learn to Shoot Fast
Even if the water isn’t even that cold, a long day of shooting will quickly wear on both of you. Your model will have water going up her nose and in her ears as she tries to move into different poses, and you’ll because exhausted from trying to maneuver that camera around underwater. You’ll both be swallowing plenty of water and will both feel sick at some point (I like to keep a few bottles of freshwater nearby, as well as a box of crackers to help combat water sickness).
From a photography standpoint though, shooting fast is important because things change underwater, primarily makeup and skin texture. Fingers become pruney, makeup will run and fade and skin will take on an unattractive dimpled, dead texture, which you definitely don’t want…unless you’re going for a zombie look or something.
So this is where good planning will come in. If everyone knows exactly what you want before you even get into the water, things will naturally move much faster. If you have a huge shoot coming up with a new model, meet her a few days before and do a kind of rehearsal shoot so she can practice. Some models pick it up in a heartbeat; some need 3 or 4 shoots to begin even looking somewhat comfortable in the water.
8.) Have Plenty Of Assistance
Any extra hands on an underwater shoot will not go unused. If you have lighting or other equipment that’s on land just out of reach, for example, it’s much easier to have an assistant adjust it for you while you do a test shot, rather than have to get out of the pool and move it yourself until you finally get the look you’re going for.
Plus, underwater shooting can be a little dangerous at times, especially when the model is not wearing something they would normally wear underwater. Large dresses can become tangled, props can become heavy or the model can become disoriented while trying to hit certain poses. Extra hands on deck help make your job easier while keeping everyone safe.
9.) Embrace Post-Processing
Water is a medium, and anytime you shoot through a medium, you’re going to run into some issues. All of those brilliant underwater photos you see on the internet, even ones by Bruce Mozert, are not entirely straight out of camera.
Shooting through water takes away image clarity and sharpness, adds a lot of background stuff to clean up (bubbles, backscatter, light reflections), not to mention that pesky blue cast that takes some dealing with (you could use filters to try and combat the blue cast, but personally I feel they cause even more of a headache).
If your images look less than stellar straight out of camera, don’t get frustrated. You don’t need to go out and buy a few thousand dollars in lighting equipment; you most likely just haven’t put them through the proper post-processing techniques yet.
10.) Understand This Takes Time
To be blunt – underwater photography is not easy. It’s physically exhausting, time-consuming and potentially very expensive. When I first started I was coming home waterlogged and sick, with red, itchy eyes, ringing ears and about 10,000 images to sort through…and only 2 would make the cut. But even then, I was completely addicted.
Don’t be too hard on yourself in the beginning. There are a lot of components that need to come together to make a successful photograph, and it takes a lot of practice to get to that point. Take it one day at a time, and you’ll be there before you know it!
And of course, if you’re interested in a hands-on underwater portraiture course, don’t forget to check out my workshops next year in Greece and Bali, and make sure and SUBSCRIBE for more posts like this, and follow me on Facebook, Instagram & Twitter :).
This last winter was pretty rough.
I won’t get into details, but like so many others I found myself craving the feeling of warm sunshine like never before. I was wearing shorts in February folks, simply as an open boycott of winter. I was done. I needed to be surrounded by cheerfulness and green, so when Kim & Eddy’s, a local boutique downtown asked me to put something together for their May 1st Grand Opening, I thought these double exposures would be a perfect fit. Flowers for all!
Hope you’re all having a wondering spring, and here’s to a happy summer as well!! 🙂
One of the great things about shooting weddings along with fine art, is you get to meet a lot of incredibly creative people, including florists. When Katie from Mac’s Floral asked if I wanted to work with her to create a dark and ominous ballet inspired shoot for Halloween, of course I said yes! We called up a few models and our awesome makeup artist, Sydney, put together the outfits and bouquets and scheduled a time at Billings Open Studio. Anna and Jessica (from the Billings Terpsichore Dance Company) did an amazing job. They did everything I asked, all while tangled in a ridiculous amount of fabric…in pointe shoes.
In the end, this was the final result. This shoot was so much fun and I cannot wait to work with these amazing girls again!!
“They stole my idea.”
Oh, honey, sure they did.
Ok, bearing in mind that we all tend to get a little defensive when we think of something brilliant and then aren’t given credit for it, yes, getting your idea stolen sucks. But here’s another little tidbit to keep in mind:
Get over yourself.
Side note: I understand this can be counterintuitive in the world where our art is our living. A person going around and stealing our work could be a very dangerous thing. But I’m not talking about straight up stealing our work. I’m talking about someone that creates something, all on their own, that ends up looking remarkably similar to something you have already created.
Your Ideas Are Not As Unique As You Think They Are
Yeah, this might sting a little, but we’ve got to address it. Thinking you were the first one to ever think of a concept is just plain egotistical. Just because you’ve never heard of a concept doesn’t mean the thought hasn’t already existed – all it means is that you don’t know anyone in your immediate circle with the same idea. In fact, it really only means that you haven’t casually come across anyone else, online or in person, that has actively expressed the same idea. And when it comes to having the “original” – all that means is that of all the people in the world with the same exact thought, you were the first one with the resources to execute it.
Having the “original” doesn’t make anyone any better or worse than any other artist out there. It doesn’t give anyone the right to shame all those that come after them for being “unoriginal” or “uninventive”. Contrary to popular opinion, the timestamp is not more important than the art itself. Who executed it first, who marketed it first, who put it out into the world in a widely receivable form before someone else could claim its “genius” – that’s not what makes a true artist.
A true artist creates. A true artist is inspired by something, then puts the effort into creating the concept they have in their mind. They don’t do it so they can stalk the web and condemn anything similar that comes their way. Having the “original” doesn’t devalue any work following it. They came up with an idea, all by themselves. They babied it, they took care of it, they molded it into perfect piece of art they had dreamt up in their head. Why wouldn’t they deserve to have just as much credit as anyone else with the same idea that just happened to post their finished artwork first?
I remember the first time I saw an image similar to mine. One of my fans left this comment on my photo on the left, “American Beauty”, on my Facebook page: “Reminds me a lot of this image” with a link to the image on the right (belonging to Mandy Rosen). As innocent as it seems, I was crushed. I genuinely thought I had created something that hadn’t been done before. I put in so much work, so much blood, sweat and tears, only to find my whole world blown apart. .
Now come on, these look pretty damn similar. Granted, her dress is made of butterflies and mine is made of rose petals, but look at the bigger picture. The colors (red standing apart from a muted, brown palate), the horizon line, even the arm positioning. If I were Mandy perusing the internet at 3:14 am, with maybe a small bottle of tequila, I might have a bone to pick.
And here’s the weird thing – even though I hadn’t even slightly copied (I’d never seen the image before, nor had I ever heard of Mandy Rosen, who does awesome work, btw), I felt like I had. I felt like even though I’d had a brilliant idea and spent countless hours bringing it to fruition, I was too late in executing it. All that work I had put in was wasted because someone else had already posted something similar.
It’s the same feeling I got when I wanted to show one of my friends my “Dreaming in Key” photo – so I Googled it, thinking it would come right up. But instead, I found many others, like this one by Anka Zhuravleva, and was again, crushed. You mean someone else thought of this photo idea? I wasn’t as brilliant and creative as I thought I was? I had been so proud of myself…
It took awhile to get over that shot to the gut, but soon I realized that just because someone else had the same idea with a timestamp earlier than my own, it doesn’t mean that my image is any less significant. Plus, I made leaps and bounds in editing skills putting this thing together. If I had seen her photo before mine, I probably would’ve scrapped my idea and done something different. And I’m glad that didn’t happen. I love the image I created.
Here’s another example. My image, “Rough Drafts” is on the left and Von Wong’s is on the right.
I actually did get called out on this one, with a random message in my inbox reading, “Hey, you didn’t happen to see our image, did you?” Which, honestly, was pretty annoying. Not because of the message itself (which I still haven’t been able to figure out the tone…), but because the photo I ended up with wasn’t even my original idea. In the image I wanted to create, I was going to be standing on the beach with the typewriter floating in the air in front of me. I didn’t want to be sitting on the ground typing; I figured it would be too easy. After hauling it down to the beach though, it became very apparent; that typewriter was heavy as fuck, and there was no way I was going to be able to hold it in any kind of realistic position in front of me. So I said screw it and sat it on the ground in front of me instead. This wasn’t a copy – it was the result of a botched idea to begin with. An entirely new idea was concocted in just enough time to get something done as the light was running out.
And this is one of my favorite photos I’ve ever made, regardless of how similar it accidentally looks like someone else’s. Which brings me to my next point…
An Idea Is Not A Physical Object
If you stole my camera I’d have a real problem. I wouldn’t be able to take pictures, and I wouldn’t be able to pay my bills. I’d also have to buy a new camera, and in the meantime I would spend a large portion of my day figuring out what the hell I could steal of yours that would ruin your life. Not to be vindictive or anything, just because…well, I’m a little crazy.
Also I like to steal shit.
But ideas are different. Ideas aren’t all-inclusive objects that come in a nice, neat little package. If you steal my idea it’s still just a concept – it’s up to you to nurture it, mold it and bring it to realization. And if you do have the dedication and drive to bring it to fruition, good for you! That kind of work ethic should be respected, not condemned.
Just a couple weeks ago I was browsing Instagram when I came across this image, belonging to Brei Olivier (once again, fantastic work). Mine is on the left, hers is on the right.
This is freaky – this could literally be the same model in each photo! And if I had run across this earlier in my career, I would’ve freaked the hell out. I was still so arrogant, so full of myself, that I probably would’ve thought she had copied. That there was no way anyone else on the planet could’ve possibly come up with a similar concept all on their own.
But I didn’t freak out, because of the examples above. The fact is, this kind of shit happens, and it’s no one’s fault. After I contacted her I learned that even as similar as these two images are, the thought process was even more similar. She said she was inside and wanted to practice dropping an image in the background. In my case, I was locked inside doing literally the exact same thing. So how the hell does that make mine “better”? Just because mine was “technically” posted first on some social media site doesn’t take a single thing away from her photo. In fact, if anything, it shows how similar we both are. If we ever get to meet in person, I’d have to have a pic of both of us holding up our own version of this photo – proof that we were meant to be friends from the beginning.
What’s more, are so many artists are feeling paralyzed, because they come up with an idea, see it already done and then scrap their own concept even though they thought of it with no influence from anyone else. They were just so afraid of being accused of copying, that they stop producing work. How the hell does that facilitate growth in the art community?
To be honest, I’m glad there are so many ideas already out there. Not only does it force us to be even more creative, but it forces us to develop our own specific style. Plus, it helps us discover other artists that are similar to ourselves. I have met an amazing community of fine art photographers, and I never would’ve met any of them if we didn’t all start out with somewhat similar images. We actually laugh about the fact that so many of us have similar images in the beginning of our careers:
Yup, two of those are mine (the other two belong to Tara Denny and Two Creative Birds). What’s really funny, is the one on the bottom left is a stock image. That means there are enough images on the internet of people floating through windows that it’s become a stock image. Does that mean people are all copying each other? No, it probably means they are creating the same idea. And good for them! It’s how you learn! Is each image copyright? Of course! Is the concept of levitating through a window copyright? Of course not.
Now I’m not saying copying in general is a good thing – yes, be original, and push yourself to come up with new ideas, but don’t be so arrogant as to think that every idea you have ever had is original – it isn’t. Sometimes, believe it or not, someone else has already had the same idea and brought it to life. And in that case it’s not copying; it’s two people executing the same concept – a concept they each dreamt up without any help from each other.
Here’s another example: a few years ago, I thought of a book that I wanted to write. I wanted to interview various photographers about the best photo they haven’t taken. What was the photo? Why didn’t they take it? Maybe they didn’t have their camera, or maybe the situation was one that warranted no pictures, but I wanted to write an entire book where photographers had to describe, in words, the most amazing photo they missed. I would call it “The Photograph Never Taken.” And it would be awesome.
Then, while buying some photo gear on Amazon, the little, “Other people that bought this also bought…” tag came up, and look at what was right there, staring me in the face:
My first thought was that this was my idea. Someone else had “stolen” it. But no, they didn’t. I only told maybe 5 people about this idea before. Surely Will Steacy wasn’t hiding in the bushes the day I decided to tell one of my friends about it. And honestly, I may even still write the book I have in my head, but this book, already being published, doesn’t take away from my own creativity. He had the same idea, with the means and resources to execute it. And I’m glad he did, because my second thought was, “Damn…I really want that book…”
So if you see one of those articles where one artist is bashing another for “copying” their idea, tell them to shove it. We don’t have copyright on our ideas, we have copyright on the result of the execution of that idea, and no one has any right to destroy another artist for having a similar artistic thought process.
How about you guys – have you ever run into this before? Have you ever seen another image that looked uncannily similar to yours? How did you feel? What did you do? I want to know!
And if you ever need someone to talk to, feel free to talk to me – I answer best through email or on my Facebook page, Jenna Martin Photography :).
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To quote a recent article I read titled “Do What You Love” Is Horrible Advice: “It’s easy to confuse a hobby or interest for a profound passion that will result in career and business fulfillment. The reality is, that type of preexisting passion is rarely valuable.”
If you haven’t read that article go ahead and take a trip over there when you get a chance…or not, if you’d rather not be fuming the rest of the day. The author is a great writer, with many other fantastic articles, but this one was just so…wildly inaccurate. I tried to just label it as one of those unfortunate things orbiting the internet, but it was just gnawing at me. How many potential artists are out there now, squashing their dreams because they’re reading fear-mongering articles like this on the internet?
Well hopefully not a lot, but still, the thought of some teenage kid selling his guitar because too many people told him music was a “hobby” and not a career choice just kills me. He’s a teenager. Anything is a career choice.
Of course people are all entitled to their own opinions, right?
Exactly, which is why I’m going to spout mine off right now.
Unconditional Support May Fade Fast…
As we’re growing up, we’re told we can be anything. We’re told we can be astronauts, painters, unicorn tamers and anything else our little minds can dream up. A 5 year-old proudly proclaims she’s going to be a “rockstar” and the adults laugh and smile and say, “My goodness honey, of course you are!”
Then somewhere down the line, we’re told to get real. We’re told to “get our heads out of the clouds” and start putting our efforts towards a feasible career. The idea of following our passion becomes a joke, and we’re told that art, in whatever capacity, is a hobby. People list off countless things they themselves are “passionate” about but could never get paid for, and then recite a mountain of inaccurate, old wives-tale statistics:
“You know you have a greater chance of getting struck by lightning than you do of ‘making it’ as an actor…right?”
Now there are two arguments here: 1.) Passion alone doesn’t get you anywhere, and 2.) Where is the market? If there is no one to pay you for it, even if you are good, how can you make a living?
And for those points I have two responses: 1.) The concepts of talent and passion are widely misunderstood, and 2.) There is always a market.
Now this is the part where many people will say I have entirely overstepped my boundaries and have finally reached the point where the advice I give new, emerging and struggling artists does them more harm than good. That in this era of realism, dreams serve the sole purpose of glittery fairy tales we tell our children until they reach puberty and then we shove a spatula and a job application in their hand while cynically smirking, “Life’s not fair, deal with it.”
Well, fuck that – and here’s why.
1.) Talent and Passion Are Not What You Think
Talent is no more than a word people use to describe a person’s skill level when they haven’t been around to witness first-hand the process of developing that skill. Musicians, dancers, painters, all of them, did you see their work when they first started out? They sucked. The hit wrong notes, had two left feet and couldn’t paint between the lines to save their damn lives.
They were absolute shit.
In fact, it wasn’t until they had already put hours and hours and hours of time in, before people started saying, “Wow, you’ve got a real talent for that.”
Because here’s the thing, while some people do naturally gravitate to box of colored pencils instead of a calculator, the act of producing art itself is still a skill, and I cant stress this enough – skills can be learned.
In fact, many features we take for naturally occurring personality traits (i.e. willpower, creativity, focus) are actually skills; all of which can be further developed with deliberate practice.
Quick side-note – I promise I’m not just blowing smoke up your ass and I would gladly link to peer-reviewed journals listing the relevant scientific data for all these claims, but it’s 3:30 in the morning and I just don’t want to. I will tell you though, that I have personally studied all of this, as I have a Master’s in Psychology, specializing in neurological processes and behavioral health. If you don’t believe me I encourage you to schedule an appointment with your local psychology professor.
Okay, so what does passion have to do with anything?
The word “passion” is far overused in today’s common conversation. You hear people say, “I’m incredibly passionate about rock music,” when what they really mean is, “I, like, really, really like this one band I saw in concert last week.”
Passion is not just a love for something, it’s an obsession: an obsession capable of motivating people to practice a specific skill for an unrealistic amount of time. All those things that people list off to you as examples of things they are “passionate” about but could never get paid for – they’re right! But those aren’t passions they’re just stuff they like…as a hobby. And yes, if photography is your dream job but you dedicate the same amount of time to it as you would to any other hobby, you absolutely won’t be able to find anyone willing to pay you for it. However, if you’re really passionate about photography, you’ll spend every waking second trying to improve. You’ll stay up late on YouTube researching various lighting setups and editing techniques, you’ll make your own gear when the real thing costs too damn much (like this underwater camera housing) and you’ll take classes and workshops to further your skills, and all that extra time really adds up.
To put it bluntly, passion can get you everywhere, because it means you have the desire to put in a highly abnormal amount of work to excel at a particular skill; a skill, that when taken to a whole new level, is absolutely marketable.
So while you may suck right now, that’s okay, you already have the most important tool to producing amazing results. What you need now is practice and time.
Now on to my other point…
2.) There is ALWAYS a Market
The article above (along with countless others spanning the internet) lists one question as the one you should be asking when pursing your dream job: “Will people pay me for it?”
But that’s not the right question. Instead, what you should really be asking yourself is, “How can I prove to people my work is worth paying for?”
I’ll explain. Here’s a line I’m sure we’ve all heard many times: “Well maybe you should still get an accounting degree or something. You know… just in case.”
Ah, yes. If I had a nickel for every time I’ve heard someone give me “just in case” advice to prepare myself for inevitable failure…well let’s just say I’d own an impressive collection of jet skis by now.
You never hear people tell accountants to get another degree, “just in case.” No one ever tells med school students that maybe they should learn welding, or construction or some other trade skill so when this whole “being a doctor” phase wears off they’ll at least have something to “fall back on”.
The fact is, people only pay for things they either want or need, and when your passion falls into a field that meets an obvious market need, following it is completely acceptable. People need doctors. People need accountants. Supply and demand; it makes perfect sense.
Art, on the other hand…
Art is seen as a “want”, which means that people have a harder time understanding the market for it unless they themselves are a part of that specific target audience. Someone that would never consider buying a piece of art for $1000 will have a very hard time reasoning how anyone else could possibly make a living selling art for $1000.
But there surely can’t be a market for everything…
Yeah, actually, there pretty much is. You can make money doing virtually anything nowadays, provided you market it correctly. Ever heard of the NYC Naked Cowboy? He plays a guitar and sings songs in his underwear and a cowboy hat. And now he’s sponsored by Fruit of the Loom and has a net worth of over 2.5 million dollars.
Take that, guidance counselors of the world.
The point is, whether the market exists or not isn’t the problem – it’s real and it’s there. Reaching it is the issue. So develop a strategy – figure out what the hell you have to offer and how you’re going to get it out there. Who is your target audience? What value are you offering them? How do you explain to them that what your selling is going to benefit their lives in some measurable way?
I’m not saying that you can quit your day job, buy an art kit, take a modern watercolor class and begin a successful painting career next week – I’m saying that creating a career out of something you’re genuinely passionate about is a very, very real possibility, and contrary to popular opinion you’re not doomed to a life of waiting tables while you try and make something out of those “doodles” you’re always working on.
Put in the effort to hone your skills and create a comprehensive marketing strategy to sell the application of those skills. That, is how you begin a successful career of doing what you love.
And for the future photographers of the world – here’s a little something I made just for you to get you on your way.
We’ve all heard of the “365 Project” for photographers. And while I attempt to do one every year (I’m in the middle of another one right now), let’s be honest for a second here – not everyone has the time to take and edit a photo every single day. So instead, I’ve created a 52 week project that’s a bit more realistic.
If you head on over to my Facebook page (Jenna Martin Photography) you’ll see an album titled “52 Week Photography Challenge”. I upload a single photo each week to introduce that week’s theme and then you leave your photo in the comment section! Don’t worry if you missed a particular week – just leave your photo in the comment section anyway! You all know I’m not a huge stickler for rules. ;).
So if you’re in the mood to up your creative game, head over to my Facebook page and see what you can come up with! I look forward to all the different interpretations every week!
This is one of those photos that happened all at once. I had made up my mind to shoot another photo this night, but as soon as I drove past the skatepark I completely changed gears (get it…nice). I decided I wanted to do something completely different. So I went home, changed, and headed back down to the local skatepark and hoped there were still people there.
There were. There were plenty of people there. The 90 degree day had slowly cooled off to the low 80’s, meaning it was just about perfect weather for a little time-killing.
Believe it or not, this was actually one of my easier photos to take. After I did the floating part, I just sat back and relaxed while I took plenty of photos of everyone else doing their tricks. Of course no shoot is complete without just a little bit of goofing around…
And then here are a few “extra” photos 🙂
Not a bad night if you ask me :).
In the end, this was the final photo. It was awesome getting to hang out with everyone, and thanks to all the people that let me photograph them doing awesome tricks!
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I’d actually been waiting for a cloudy day for this picture, but since the suitcases are on loan I decided last night was as good of circumstances as I was going to get, and in reality, I kind of like the way it turned out with the setting sun in the background.
I have to say, while some photographers plan their shoots to the millimeter, I tend to be more of a free spirit. I have a general idea of what I want the photo to look like in my head, but until I’m on location I never really set anything into motion. I guess you could say it all kind of comes to me in the moment. Sound cheesy? Probably, but I can’t quite think of a better way to explain it.
For this photo, I used suitcases as my prop. I set my camera up in the direction I wanted then began photographing myself until I got an image I was happy with. Fortunately (since I was quickly losing light) I hit a decent pose rather quickly, which meant the rest of the night was spent positioning my props the way I wanted them. Besides the obvious stares from cars passing by (no doubt wondering who the crazy lady dressed in white is and why she is standing on the side of the highway throwing suitcases into the air), the shoot went pretty quick. I snapped this photo right in the middle of the fiasco while taking a much needed break (it’s hard work throwing suitcases around!).
The editing, however, is not a fast process. It’s now 4:50 am and I’m just getting around to finishing up the blog post. Here’s a little peak of my morning as the editing goes along:
While I say I have about 8 or 9 layers going in the video, the final photo ended up as a composition of 32 layers, then a few extra for effect. It all came together for this final product:
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On my first outing with my underwater camera housing, I had no idea where to go. I knew the water had to be semi-clear, but I had no idea just how clear. Could there be a little murkiness? Would I maybe actually like the murkiness? How much was too much to where it would distort the image? I had no idea. So the first place I went was to Lake Elmo, a spot right here in Billings. Granted, it’s known as a giant mud puddle to locals, but I needed to start somewhere. I recruited my boyfriend’s mom, Eddy, to come hold the camera while I attempt to model underwater.
Turns out, Lake Elmo was not the best place to start. The water was so murky I couldn’t see anything more than 6 inches in front of my camera. One hour of work down, no results. Next location.
Spot #2 was the river. I figured with moving water, the fine muck and mud would be washed downstream and the water would be fairly clear. I was even curious to see what the motion would look like. But alas, it was still too murky. I could see a vague blur of color where the subject was, but there still wasn’t anything I could possibly edit. I’m still in search of a deeper part of the river where the dust and mud can settle, but for now I needed another option.
I’d already taken pictures at the pool, but everything had that blue tint. I thought it was just the background of the pool itself, so I brought a variety of backgrounds. As it turns out, the blue tint is because of the chlorine. It can taken out in post, but it’s definitely quite the process. I needed an unchlorinated spot.
Eddy explained that we could try her hottub. It was tiny, but it was unchlorinated. Sure we were going on 3 hours of wasted time and I was unsure of whether or not I could even get a photo in a tiny space, but we had to try. So I put a wide angle lens on my camera, submerged myself in barely 1′ of water and clicked away. And these were a few of the results :).
Feel free to click here if you’d like to learn a little more about how I made my underwater camera housing :).
In all reality, I shot this photo because I wanted an excuse to wear my new white dress :).
I got it for $12 at Goodwill and I’m pretty sure it was used as a wedding dress at some point. Thing is though, it’s HUGE on me, so unless I cinch it with a belt and wear a few inches of footwear, it’s barely manageable to walk in. All that extra fabric really helps when it comes to taking a floating photograph though.
The funny thing is, this photo is nothing like how I imagined it would be. I actually arrived at the idea that I wanted to be floating away on an umbrella, very Mary Poppins-ish. Through editing though, I decided the umbrella was really just getting in the way. I didn’t want to appear that I was using the umbrella as a crutch, I wanted to be floating on my own. So hence, the umbrella got cut.
This was also done in a field close to my house and since it was taken around 5:00 am, I didn’t have to worry about getting in trouble for trespassing…which, um…I totally wasn’t.
When I first started really getting into photography, the thought of underwater photos intrigued me. “How amazing it would be to capture images underwater,” I thought to myself. So I started researching exactly how one might go about putting their camera underwater, because lets be honest, this setup surely wasn’t going to do the trick (and yes, that’s one of my many beautiful cats lounging on my countertop).
But upon typing in my search inquiry, my heart sank. It looked as though there were two options: 1.) A camera bag and 2.) A housing facility. The camera bag, priced at the low end of the spectrum (roughly $100-$150), seemed to better fit my budget, but after reading the horrible reviews every bag received (“Hugely susceptible to human error”, “Leaked the first time I tried it in my bathtub”, “Leaks if placed lower than 1′ of water”, “Leaks because it’s Tuesday” ) I decided against it. I needed something substantial that put one of my most valuable possessions in as little of harm’s way as possible.
So next I took a look at housings.
For a 5D Mark II, underwater housing starts at roughly $1500 and goes up from there. $1500? I was nowhere near being able to afford $1500! I slammed my computer shut and thought to myself, “It’s okay. I just need to save up some money before I can start taking underwater photos. I can live with that.”
Except I couldn’t live with that. The thought burrowed into the back of my brain and wouldn’t leave. “Does this mean only people with $1500 lying around should be able to take underwater photos?” The more I was told I couldn’t take the pictures without proper equipment, the more I became obsessed with it. “There just had to be a way…”
And that way, I decided, was to make my own housing. I figured I could devise a structure that would allow me to put my camera inside, and I could use an automatic shutter release to take the photos from the outside. As long as all my settings were adjusted before I put the camera underwater…it was possible. So I recruited the help of my boyfriend’s step-dad, Scott, and we started to build.
The first prototype was part of an insulated cooler. I needed to have a removable lid so I could take my camera in and out. I figured we’d cut the bottom out, replace it with Plexiglas and seal any spots where water could get in. Seemed simple enough, right?
Not even close. As soon as I reached a depth over 3′ deep the Plexiglas popped off the bottom like a dandelion head. Apparently I had completely underestimated the amount of water pressure I’d be dealing with here…
Some adjustments had to be made. Instead of sealing the Plexiglas on the inside of the container, we sealed it on the outside. By pushing the small disc against the contraption to which it was already attached, the water pressure was working with me instead of against me. There were still some issues with the lid leaking (as per the water-soaked dive weights inside), so I thought an extra dose of duct tape might do the trick for now.
How wrong could I be. The bottom seemed solid, but water was still rushing in from the top. Since I couldn’t find an O-ring large enough to fit inside, I tried everything else: thread tape, weather stripping, plenty of silicone and countless other options. Sealing from the inside certainly wasn’t going to do the trick.
So we opted for an outside option instead. We tried a variety of rubber options with a combination of pipe clamps. We even tried an old bike tire, but it turned out that it wasn’t even remotely waterproof (who would’ve thought?).
Plus, water was slowly leaking in through the Plexiglas window. Somehow, it was coming in through the lid, seeping down through the insulation and coming back out through the bottom. I needed to start from scratch.
Instead of starting with something already built, I decided to design something myself. When I met with Scott that night, he showed me some of the designs he had drawn up and they ended up being almost identical to what I was thinking in my head. Since my camera measured a little more than 6″ across, I knew that would be my rough estimate of a sizing option.
The available pipe options I had locally went from 6″ to 8.5″. We took a chunk of 8.5″ pipe, a chunk of coupling and sanded some Plexiglass to barely fit into the rim of the coupling. We sealed it, placed the pipe on top, sealed it with AVS glue and used a rubber pipe cap and pipe clamp as the lid. This had to work. It was just too pretty not to!
Off to the pool I went (thanks to the Comfort Inn for constantly letting me use their pool over the last few months!) hoping this would be the one.
And the result?
It worked! It worked, it worked, IT WORKED! Thanks Scott for all your help, and be sure to click here if you want to see my first round of underwater photos :)!
Now to make a list of all the things I can put underwater…